Bubble Tea Packaging

This packaging redesign for Inotea’s 4-pack bubble tea box focuses on bringing a more authentic, natural feel to the brand. By introducing soft, neutral tones and hand-drawn illustrations, the new design moves away from the previous dark, artificial look that felt more like an energy drink. The updated style reflects the comforting, playful essence of bubble tea, with a fresh, illustrative approach that feels elevated and inviting.